Font Pairing Designer Preview

Bad Script + BBH Hegarty

Score 71.9/100BBH Hegarty Bad Script
Loading heading font…Loading body font…
Heading · BBH Hegarty

Why BBH Hegarty and Bad Script make a useful type team.

Body · Bad Script

BBH Hegarty has a Bad Script character, while Clean, Professional brings a Handwritten, Artistic role to the page. Their difference creates hierarchy without requiring heavy decoration or extra visual effects.

EDITORIAL / BRAND / DIGITAL

BBH Hegarty for impact. Bad Script for flow.

The strongest use of BBH Hegarty is often in display moments, where its personality can be seen quickly. Bad Script then gives paragraphs and interface copy a steadier rhythm.

Typography Playground

Try this pairing your way.

Change the type scale, weights, spacing and sample copy to see how the pairing behaves in a real layout.

Live previewBBH Hegarty × Bad Script
Why BBH Hegarty and Bad Script make a useful type team.
BBH Hegarty has a Bad Script character, while Clean, Professional brings a Handwritten, Artistic role to the page. Their difference creates hierarchy without requiring heavy decoration or extra visual effects.

Typography Specimen

See the pairing across real type roles.

From headlines and paragraphs to navigation, buttons, captions and quotes, this specimen shows how the two typefaces can build a complete visual language.

HeadingBBH HegartyBodyBad Script
TYPE STUDY / 01BBH Hegarty × Bad Script

BBH Hegarty × Bad Script / type relationship

Different roles. One clear voice.

Place BBH Hegarty where readers should look first and Bad Script where they need to slow down and absorb information. The result is a practical hierarchy that remains recognizably tied to the same pairing.

Article

When BBH Hegarty leads, Bad Script gives the page balance.

BBH Hegarty and Bad Script do not need to compete. Their roles become clearer when the first face is reserved for headlines and statements while the second handles paragraphs, labels and secondary information.

Read the story →
Brand statement

Built around the contrast of BBH Hegarty + Bad Script.

For identity work, BBH Hegarty can become the recognizable headline voice while Bad Script supplies consistency across supporting applications.

Quote
“Use BBH Hegarty to attract attention; use Bad Script to keep it.”
— Design principle / 2026
Interface
BBH Hegarty heading / Bad Script bodyUpdated today · 12 min read
Type scale
AaDisplay72 / 1.0
AaHeading40 / 1.1
AaBody18 / 1.65
AaCaption12 / 1.4

Real-world templates

See this pairing in context.

Use practical layouts to judge the relationship between the heading and body faces before you commit to a design direction.

studio / journal
BBH Hegarty × Bad Script · type study

BBH Hegarty leads. Bad Script supports.

The hierarchy here is intentionally simple: BBH Hegarty takes the prominent role and Bad Script handles the supporting message so the layout stays expressive without becoming difficult to scan.

Explore this pairing →
01BBH Hegarty creates hierarchy.
02Bad Script carries continuity.
03Spacing creates rhythm.
north / digital studio
Independent digital studio

A clearer message with BBH Hegarty and Bad Script.

BBH Hegarty gives the headline a distinct presence, while Bad Script makes the supporting message easier to navigate.

71.9pairing score
for this type study
selected work / 2026
Creative portfolio

Selected work in BBH Hegarty + Bad Script.

Use BBH Hegarty for the project voice and Bad Script for the details that help visitors understand the work.

01 / IdentityField NotesStrategy · Art direction · Type
02 / DigitalCommon GroundUX · Interface · Content
03 / EditorialAfter HoursPublishing · Direction · Print
atelier / brand system
ATELIER
NO. 07
Objects for everyday rituals

Designed to be noticed.
Made to be remembered.

A confident headline face can give a brand a signature. A calmer body face keeps the system useful across packaging, web and editorial content.

Explore the collection
TYPOGRAPHY NOTE / 04

BBH Hegarty leads.<br>Bad Script follows.

A simple hierarchy that lets BBH Hegarty create the hook and Bad Script carry the supporting thought.

@fontpairingSave for later

Pairing guide

How BBH Hegarty and Bad Script work together.

The relationship between BBH Hegarty and Bad Script is built around role separation: BBH Hegarty can attract attention, while Bad Script keeps supporting information clear across editorial layouts, portfolios, brand pages and digital content.

Why this pairing works

Clean, Professional paired with Handwritten, Artistic creates a balanced starting point. The combination becomes more convincing when BBH Hegarty handles the strongest moments and Bad Script carries the longer reading passages.

Best uses

This pairing is especially suitable for editorial layouts, portfolios, brand pages and digital content. Start with a clear heading-to-body hierarchy, then adjust size, weight and spacing to match the project.

Typography tips

Keep BBH Hegarty visually distinct from Bad Script rather than matching their sizes too closely. A noticeable hierarchy helps the pairing communicate structure without making the page feel fragmented.

How to evaluate it

Test BBH Hegarty in headlines, navigation or key statements and Bad Script in paragraphs, descriptions and metadata. Check the relationship at both large display sizes and comfortable reading sizes.

Frequently asked questions

Are BBH Hegarty and Bad Script a good font pairing?

BBH Hegarty and Bad Script currently score 71.85/100, classified as Good match. The score is a design-oriented starting point; use the live preview to confirm the visual result for your project.

Which font should be used for headings?

BBH Hegarty is assigned the Heading role in this pairing. Its job is to create the strongest visual entry point, while Bad Script supports the body and secondary information.

Which font should be used for body text?

Bad Script is assigned the Body role. Use it for paragraphs, descriptions, captions and other text that needs a steady reading rhythm.

What projects suit the BBH Hegarty and Bad Script pairing?

The pairing is suited to editorial layouts, portfolios, brand pages and digital content. Its usefulness comes from keeping the two typefaces in complementary roles rather than asking them to perform identically.

How should I adjust BBH Hegarty and Bad Script in a real design?

Start with a clear size and weight contrast, then tune line-height and letter-spacing. Compare the pairing in headlines, long-form text and interface elements before finalizing the system.

Complete pairing experience

Why BBH Hegarty and Bad Script make a useful type team.

Clean, Professional paired with Handwritten, Artistic creates a balanced starting point. editorial layouts, portfolios, brand pages and digital content.

Heading

BBH Hegarty

Role
Heading
Source style
Clean, Professional
Weight signal
Variable / flexible
View font →
Body

Bad Script

Role
Body
Source style
Handwritten, Artistic
Weight signal
Variable / flexible
View font →
Use this pairing

Copy the essential CSS

Use BBH Hegarty for the primary role and Bad Script for supporting content, then refine sizes, weights and spacing for your project.

h1, h2, h3 { font-family: 'BBH Hegarty', Arial, sans-serif; }
body, p { font-family: 'Bad Script', Arial, sans-serif; }
Pairing score
71.9/100

Good match

A weighted assessment of contrast, harmony, readability, style, weight balance, use case and popularity.

Confidence87.0/100Very good

Good confidence: most of the signals used by the engine are well supported.

Designer read

Why these fonts work together

Contrast is strong, Weight Balance is excellent. The overall score combines all seven signals using their published weights.

Weight Balance94
ContrastGood
78.0/100

Measures whether the two fonts create enough visual difference to establish hierarchy without feeling disconnected.

20% contribution+15.60 points
HarmonyFair
68.0/100

Measures how naturally the two typefaces relate in proportion, character and family combination.

20% contribution+13.60 points
ReadabilityGood
70.0/100

Measures how suitable the selected body font is for comfortable reading alongside the heading font.

20% contribution+14.00 points
StyleFair
67.0/100

Measures whether the personalities of the two fonts support the same visual direction.

15% contribution+10.05 points
Weight BalanceExcellent
94.0/100

Measures the balance of typographic thickness and hierarchy between heading and body roles.

10% contribution+9.40 points
Use CaseFair
62.0/100

Measures how practical the pairing is for common design contexts such as websites, editorial layouts and branding.

10% contribution+6.20 points
PopularityFair
60.0/100

Uses available source popularity data as a small supporting signal; it is never the main reason a pair is recommended.

5% contribution+3.00 points
How this score is calculatedTechnical detail for designers

The overall score is a weighted average of seven design signals. Each signal is scored from 0–100 and multiplied by its contribution weight. Confidence is separate: it describes the strength of the evidence behind those signals.

Contrast78.0 × 20% = 15.60
Harmony68.0 × 20% = 13.60
Readability70.0 × 20% = 14.00
Style67.0 × 15% = 10.05
Weight Balance94.0 × 10% = 9.40
Use Case62.0 × 10% = 6.20
Popularity60.0 × 5% = 3.00
Overall pairing score71.85/100